Sunny Side Up clock, 2019
Sunny Side Up is a clock designed by AATB and inspired by a traditional Japanese clock, the Wadokei. These clocks use a seasonal time system, with units of time varying along the seasons and the length of days and nights. Contrary to our modern fixed time system, with each day split in 24 constant unit of times, the Sunny Side Up clock always stares in the direction of the Sun, indicating night, sunrise, day and sunset. Bringing back an experience of time more thoughtful of our physical environment, the Sunny Side Up clock is meant as a contemporary reminder of our natural and biological rhythm.